Supermarket PENNY took a bold approach to their latest product campaign, steering away from conventional pack shots. Partnering with Golden Retriever, the visual artists injected vibrancy with rich color combinations, unexpected camera angles, and narratives with a twist. The result? A three-day shoot in Munich, Germany, yielding 15 captivating stills and 6 dynamic gifs for a national campaign in Germany.

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Studio sounds / Bang & Olufsen Campaign