This funny campaign was created for the client Nikon
via the German ad-agency JungvMatt/Hamburg.
With a very general open briefing and many headlines in his pocket, Sven Jacobsen and his team
went to Cape Town in search of suitable motifs.
Sometimes a motif would just walk by, like the dog, and the stylist would just get the wig
out. With an open, creative eye and the professionalism of a full-blooded photographer, all of the
motifs of this wonderful campaign were created.
The following campaigns for Nikon were photographed in Argentina, Berlin and New Zealand