Silvio Knezevic has been commissioned by Lufthansa to give the new onboard menus a more atmospheric, modern look, focusing on Business Class amenities such as the Welcome Moment, Aperitif, and Bread Culture.

The pool shooting, held at the Airbus A380, captured the essence of luxury and innovation in one day. This visual content, shot on both film and digitally, will be shared globally across print and social media.