The Body Shop commissioned Richard Wadey to create a suite of print shots and short social media films to promote their new Hemp Hand Cream range, Hard Working Hands.
  He shot real bakers, boat builders, baristas, gardeners, and mechanics in their respective places of work, producing a number of still images as well as five 15 second videos all ratio cut for use on Instagram, generating 400,000 views in the first 3 weeks.